Email marketing is still one of the most effective ways to reach new customers and drive sales. In fact, email marketing continues to grow in popularity. Users are generally more receptive than ever to receiving emails from brands that they like, making email marketing a powerful channel for businesses of all sizes. To get started with email marketing as part of your digital strategy, you need the right tools at your disposal. There are a lot of different email marketing apps available today, but not all of them are worth your time and money. Some are too limited while others just don’t measure up in terms of ease-of-use or functionality. In this blog post, we’ll take a look at the five best email marketing apps on the market today so you can find the perfect fit for your business needs.
If you’re an enterprise-level business, you may want to consider a full-service email marketing platform. Constant Contact offers a comprehensive email marketing solution for businesses of all sizes. This comprehensive email marketing platform offers a wide range of functionalities, including: email creation, design, management, analytics, distribution, automation, targeted segmentation and more. Constant Contact does offer a free email marketing campaign starter package, but the functionality is very limited. Instead, you can choose from their three paid subscription plans to suit the needs of your business: Business Essentials, Business Plus and Business Pro. All of Constant Contact’s paid plans come with a 14-day free trial, so you can test out their services before committing to a paid plan. Plus, Constant Contact has a long history of excellence, having been in operation since the ‘90s. That’s a good sign for the quality of their services.
If you’re looking for a more affordable email marketing platform, MailChimp is a great option to consider. It’s one of the most popular email marketing apps on the market today, with more than 10 million users. This platform helps businesses of all sizes create and send beautiful email newsletters, marketing campaigns, and product updates. MailChimp’s service is completely free for users who are sending less than 12,000 emails per month. It also comes with a number of helpful integrations, including: Shopify, Salesforce, and Google Analytics. You can also benefit from MailChimp’s robust visual editor to create engaging and effective email campaigns. For paid email marketing campaigns, you can expect to pay around $10 per month. This pricing plan includes a number of features, such as access to a dedicated account rep, powerful segmentation options, and advanced analytics. If you want even more functionality, you can choose their Business Class service for $20 per month. Those two plans give you plenty of options to find the right fit for your business needs. And since MailChimp has been around since 2001, it’s clear that it’s a reliable email marketing solution.
Spark Email Marketing
If you’re looking for an email marketing platform that also offers SMS functionality, Spark is worth a look. This marketing automation app helps businesses grow using intelligent marketing campaigns. You can create SMS and email campaigns using a drag-and-drop visual builder tool. Once you’ve created your campaigns, Spark will send them out for you automatically. Spark’s paid subscription plan starts at $19 per month and includes a number of helpful features, such as: unlimited SMS and email campaigns, campaign diagnostics, and automated tagging. You also get full access to Spark’s intuitive visual builder and campaign management console. Spark’s email marketing platform is best suited for businesses that want to automate their marketing efforts. If you’re looking for an easy way to drive more sales and engage customers, this could be the right choice for you.
Sumo is another all-in-one marketing app that’s worth taking a look at. This platform offers a variety of tools to help you grow your business and generate leads: start your free trial. It comes with a wide range of helpful features, such as: a built-in analytics dashboard, email marketing tools, marketing automation, and more. As far as email marketing goes, you can expect to pay $9 per month for access to Sumo’s basic email marketing service. It’s also worth noting that this price scales depending on the number of users you have and the number of emails you send per month. Sumo is best suited for business owners who want one platform to manage all of their marketing efforts. With this one-stop shop marketing app, you can manage all of your social media campaigns, emails, and analytics from a single dashboard.
If you want an easy and affordable way to send email newsletters to your subscribers, Hello email! is worth a look. This email marketing solution is completely free to use, making it a great option for startups or bootstrapping businesses on a budget. At the same time, Hello email!’s free version comes with a number of helpful features, including: email newsletter templates, analytics, and responsive design. Plus, you can send up to 10,000 emails each month completely free of charge. Hello email! is definitely one of the most budget-friendly email marketing apps on the market today. If cash flow is an issue for your business, this is a great option to consider.
Benchmark Email Marketing Automation
If you want an email marketing app that’s more advanced than a basic marketing automation platform like Hello email!, Benchmark is worth your consideration. This marketing automation app comes with a wide range of helpful features, such as: campaign creation, email marketing, and real-time segmentation. Benchmark’s smallest plan costs $79 per month and its largest plan costs $499 per month. So, it’s important to find the right fit for your needs. Fortunately, this marketing automation app comes with a free trial so that you can test it out before committing to a paid plan. This marketing automation app is best suited for business owners who want a robust email marketing solution. With Benchmark, you can create highly personalized and targeted email campaigns to help you get more conversions.
Email marketing is still one of the most effective ways to reach new customers and drive sales. In fact, email marketing continues to grow in popularity. Users are generally more receptive than ever to receiving emails from brands that they like, making email marketing a powerful channel for businesses of all sizes. If you want to start using email marketing to grow your business, you’ll first need to find the right tools at your disposal. There are a lot of different email marketing apps available today, but not all of them are worth your time and money. Some are too limited while others just don’t measure up in terms of ease-of-use or functionality. For best results, it’s important to choose the right email marketing app for your needs. Take your time and find the one that best suits your needs and budget. You’ll be glad you did!